Kovai’s Enterprising Entrepreneurs

In the second part of ‘Kovai’s Enterprising Entrepreneurs’, Surya Harish elicits interesting info from Tamarai’s creative head and founder Swaroopa Muthusivan in a tete-a-tete on how she developed a passion for fashion designing thereby making it a profession. The interface details about her transition from fashion show to fashion designing. Tete-A-Tete With Swaroopa, The Creative Mind Behind Tamarai When and where did your passion for designing begin? Even as a child, I used to love nature and would spend hours admiring the beauty. This was fundamental in my growing interest…

Kovai’s Enterprising Entrepreneurs

Kovaiites favourite ‘Kovai Metro’ weekly neighbourhood newspaper is featuring entrepreneurs, who made their business enterprise successful braving all odds. In the first part of its series, Kovai Metro is proud to present entrepreneur-cum-social activist Ritisha Niveda, who made heads turn after being crowned UN brand ambassador and Mrs South Asia title at a glittering beauty pageant event. Kovai Metro scribe Surya Harish finds out Ritisha Niveda’s success magic in an interface. Entrepreneurship to Beauty Pageant Your Thoughts On United Nations Peagent And Your Experience. I had registered myself for the…

Tamarai Design Studio’s New Linen Blouses For Woman’s Day

Swaroopa Rani, the creative entrepreneur of Tamarai Design Studio strongly believes in “The best you is being you”. Tamarai Design Studio located in Sivaram Nagar, off Sungam bypass is the one stop shop for fabrics, designing, stitching, dying, printing and a lots of ready to wear stuffs besides it has an array of ample of designer sarees, kancheepuram sarees, wide range of fabrics for designing, hand printed blouses, ethnic hand embroided unstitched blouses, unstitched tops, fusion indo-western style, crop tops, jump suits, blazers, over coats etc. Ravikkai meaning the blouse…

Fashion Exhibition By Panachee, A Big Hit

Coimbatore experienced two day fashion extravaganza with Panachee – a highly desired Fashion Exhibition the town usually raves about. Panachee takes place twice or thrice a year in Coimbatore with fashion designers across the country displaying their exquisite collections. Gynaecologist Dr.Suma Natarajan inaugurated the expo while Rinky V Shah (Mrs India Earth best personality 2018) was the guest of honour. With over 75+ designers from across the country, Panachee was treat to watch and an exciting experience for the fashionistas in town. The duo Sindu Vikram and Sahana Sumanth organised…

Panachee Designer Exhibition To Entice Kovaiites Again

One of the most awaited designer exhibition by Coimbatoreans is back with a fresh thump this new year. Panachee – the fashion extravaganza that takes place twice or thrice a year in Coimbatore is all set to woo fashion lovers of the city on February 2nd and 3rd between 10.30 am to 8.30 pm at Taj Vivanta, Race Course. The event will be inaugurated by the very successful gynecologist Dr.Suma Natarajan. With over 75+ designers from across the country, Panachee will certainly be a treat to behold. One of the…

Eri – The Non Violent Silk

Silk is a lustrous fabric woven with yarns obtained from mulberry worms as well as other types of silk moths. These yarns are woven with different combinations of weft and warp to make silk fabrics that vary in texture and fall. Moreover, different regions of India have their own versions of silk sarees that reflects the culture of that place. Silk is an all time favourite fabric in India and abroad.India is the second largest producer of silk next to China and it has an enormous variety in silk. Silk…

Ravikkai

Fashion is ever evolving but never changing . If u notice keenly you would realise that what was in trend 20 years back will be on roll then with some innovative and slight interesting changes. Have u ever noticed your granny’s old black and white pictures in which she wore a kancheepuram sari with a dark velvet blouse which we call today’s trend or fashion. However the practice of wearing blouses evolved only after the rule of British period in India. People started enjoying our traditional six yard versatile drape…

Saree, The Versatile Drape

We wish to see the sari in a new wave among urban women and women in general. In the past, wearing the sari differently has gathered momentum at different fashion units. Women want the sari to be relevant in an urban context. People should wear what they are comfortable in. Dressing up is about being yourself and expressing your style, and that’s what is fashion all about. Keeping up with the incessantly changing trends is fun and exciting but not at the cost of compromising on our comfort. This is…

Ajrak Prints

Ajrak is an interesting textile art form of Gujarath and its interior villages.They’re mostly found in few earthy Indian colours and are made of natural dyes especially indigos printed with the help of intricately carved wooden blocks. The essence of ajrak printing is to celebrate nature in terms of the vast use of natural raw materials and resources and the representation of its motifs and colours. For many years together artisans have made use of natural dyes to produce the deep intense colours of ajrak, such as extracts of the…

The Textile Art And Craft of India

India is known for its authentic textile art and crafts. The diverse religions, colour and creed adapted in different parts of the country paved way to create a niche for the rich culture, craft, fabric and fashion. As a designer I always love to delve in to the enormous art which is soul filling. The vibrant colours, textures and the natural sources of raw materials has a deep connection with the religions and customs followed in tat particular region. If given a chance one should definitely explore the nook and…